John Watson
Calgary, Alberta, Canada T3A 3V9
Entrepreneurship Coach
Uncertainty and indecision are often at the root of an entrepreneur’s leadership challenges. Being Profitable™:the earnings growth program™ will get you clear, committed and planning for profits...
Gender: Male
Coach Details
Accrue Performance Marketing Inc. is a full service Business Coaching and Strategic Marketing firm founded in 2006.
Our core philosophy: We achieve what we choose to achieve
Our belief is that, for many progressive entrepreneurs, their company becomes the most significant manifestation of their values and beliefs. Their values are expressed in the products and services they develop, the people they hire and the cultures they foster. These beliefs, when consistently expressed, become the brands that people relate to, buy into and pay a premium for.
We know that for many entrepreneurs, their business is the largest and most public form of self-expression they have. Much of their identities and self-esteem are attached to the success of their ventures and that is why we developed the Being Profitable Program.
Being Profitable™: the earnings growth program™ leads you to crystal clarity about who you are, whom you serve, what client problem you solve and how you differentiate yourself in the marketplace. The program then leads you through the strategic planning, budgeting and forecasting necessary to get you fully committed to bringing your vision into reality with a plan that is worthy of your investment.
You can connect with John Watson in the social network with the following links.
My Blog http://accruemarketing.blogspot.com/
On Facebook at www.facebook.com/JohnHWatson
On Linkedin at www.linkedin.com/in/johnwatsonaccrue
On Twitter at http://twitter.com/accruing
On YouTube at http://Youtube.com/accruemarketing.com
Personal Information
About Me:
John Watson is the president of Accrue Performance Marketing Inc. and is the author of Being Profitable™ – the earnings growth program. John has been coaching and consulting since 1995. He specializes in helping entrepreneurs find direct routes to success. John was the VP Strategy at Rare Method Interactive, and President of Advanced Information Marketing. John is a serial entrepreneur who lives in Calgary, Alberta, Canada.
Life Purpose:
My core philosophy: We achieve what we choose to achieve
My core values are: contribution, autonomy, expression and being purposeful
My mission is: Powerful self-expression for sustainable earnings growth
What’s at the core of my life? – The Big Idea?
My big idea is that powerful self-expression drives sustainable earnings growth.
The power in your self-expression (how you present your self and company) comes first from authenticity (being true to one’s self), and second from the appreciation expressed by your target audience. Without audience appreciation, your expression lacks power, and without authenticity from you, there is nothing legitimate for clients to appreciate. This idea is the essence of “powerful self-expression”.
“Rapid sustainable growth” is possible when business development efforts generate new sales at a profit. If sales to new clients are not profitable it is difficult to grow sustainably.
These two ideas are central to my Being Proftable:the earnings growth program product, my company and my service practice.
Interests:
Entrepreneurship, Brand Development, Internet Marketing, Performance Marketing, Leadership Development, Business Coaching, Parenting, Professional Development, Sport Touring Motorcycles, Kayaking, Hiking, Mountain Biking, Computers and Technology, Adventure Travel.