Reviews

13 reviews (5.0)

March 10, 2025

The value I got from working with Brad is incredible. His coaching helped me objectify deep-seated assumptions that were preventing me from succeeding as a leader. I realized that I would not be a successful department chair without a more nuanced ability to navigate uncertainties. I had been brought into a leadership position after 27 years of doing academic research and teaching, and I had no appreciation of just how complex my new position would be. The skills and thought constructs that had served me in my old position were of little use in the new one. Brad helped me to consider multiple truths. He helped me gain clarity about better strategies to engage faculty in shared governance, to articulate goals that benefit everyone (even though achieving them shakes our complacencies), and he helped me to navigate extremely complex terrain of interpersonal communication within a group of super-smart, high-achiever colleagues. Brad helped me become the best leader I can be, and he helped me to grow as a person too. Highly recommended!

Marek O. Department Chair, University of Minnesota-Twin Cities

February 14, 2025

I cannot recommend Brad enough. I am an early career emergency physician. I had a set of extremely traumatic circumstances (not patient related) during my first job post residency. At the time, I had no experience navigating them. After a few years at this job, I completely broke down. After fighting so hard, I just stopped. I couldnt work. Most days I just stared out the window, I was in such a deeply depressed hole. I never thought I would go back to medicine again, but neither did I want an alternate career. After trying more traditional therapy as well as medical management, I wasnt making meaningful progress. I didnt know what I needed, but I was running out of resources and time. Brad explained to me that we would look objectively at what happened, my responses to it and my continued extreme activation to any even tangentially related situations. He was able to unlock my ability to see the events with less emotion and less activation. He showed me how to analyze even small daily interactions that lead to fight/flight responses and how to take the small but crucial steps to change my reactions to what was happening around me. Additionally, he recommended EMDR and similar targeted trauma therapy with a therapist who was extremely well matched to my personality and needs. After a year and a half of being out of emergency medicine, I was able to start back after a combination of Brads coaching program, ketamine therapy and the consistent trauma therapy he recommended. Ive been working now for a year and a half and havent looked back! The program takes work. If you are ready to put in the work that he will ask you to do, it is absolutely worth it. I do not exaggerate when I state that Brad helped save my life.

LA

January 28, 2025

I cannot recommend Brad highly enough for his incredible professional coaching! As a healthcare provider, I had developed deeply rooted strategies from past experiences that, while once helpful, had started interfering with my ability to excel in my career, leadership roles, and even in my personal life. Brad's coaching was transformative. His ability to listen deeply, provide thoughtful insights, and tailor his guidance to my specific needs made all the difference. He helped me identify and break free from limiting patterns, empowering me to approach challenges with clarity and confidence. Through his coaching, I've not only become a more effective provider and leader but have also experienced meaningful growth in my personal life.

Danielle

January 22, 2025

I am a 50-year-old physician. Since I was a child, I always felt that whatever I was trying to accomplish in my life I have something to prove. As the years passed by my distorted thoughts started taking a toll in the quality of my life and profession. My colleagues noticed my daily struggles, and I had the opportunity to be introduced to Brad. Brad made me feel at ease from our first session. We are all in the same leaking boat, he used to say. After having several sessions with him, I realized that all those years of suffering and struggling is just a distortion of my thoughts. Brad lit the spark in me to try to change and live my life and profession to the fullest. Brad was a healer for my soul. E. T., Physician

E.T

January 16, 2025

My experience with Brad has been priceless. As someone that was always hesitant to work with a professional coach, I took a leap of faith and chose Brad based on his experience with high-performing individuals and his background in psychotherapy. That combination proved to be life changing for me. His approach is simple but yet so effective and allows you to see your challenges from different perspectives, potentially not visibile before. He has a very open disposition which can be felt, even through the screen, that helps make you feel comfortable and be honest. In the end, the work will depend on your desire to change or improve and your capability to be honest with him and yourself. But if you let go and give in to the process, the results are amazing! I highly recommend working with Brad.

Michael V

January 09, 2025

Brad has been instrumental in helping me on my journey to be more sustainable physician and address burnout. Through weekly discussions, a little homework and some theory lessons, he's taught me how to set better boundaries and move towards a self-authoring mindset that will help me be a better leader.

Katie B

June 25, 2024

Brad Fern truly helped me become a better leader. We worked together to identify and work on the barriers that were keeping me from become a better leader. Additionally, Brad is easy to talk to and has a great way of teaching the concepts that he uses for coaching.

Nicole W

June 11, 2024

Very positive experience. I think that the advantage of the ITC framework is that it helps you start with where you want to be and then works on how to get you there. The great thing about Brad was that he really cared about me as a person and not just as a physician or a leader. He met me where I was and then we advanced from there. The more work I put in, the more he progressed us and the more theory he introduced to get me to the next level. All along the way, he would check in and make sure I was in a good place. That matters. I plan on sharing my experience with my colleagues and trying to break any stigma around coaching. Like good athletes, we all can use some help to get us to where we want to be.

Walter Truong, MD

May 16, 2024

My experience with Brad was incredible. I am a young leader in healthcare industry. His sessions empowered me to recognize blind spots and move past them to be a leader in change management. Highly recommend him to anyone seeking to deepen their leadership acumen and confidence!

Jason, Surgeon

May 16, 2024

Brad is an incredible resource. I cannot tell you how much working with him has opened my eyes to my own processes and also to the way people around me process the world. I keep telling people, these coaching sessions have actually expanded my mind. The tools he teaches are invaluable as a professional, a leader and as a person. Brad will change the way you navigate the world around you for the better.

Austin, Surgeon

May 16, 2024

Brad's coaching has helped me address deep-seated assumptions that took up space in my head and drained my energies. If you're a healthcare executive or a physician, and you want to make a meaningful difference in your life, I highly recommend connecting with Brad.

Stu, CEO

May 16, 2024

As a Financial Controller stepping in to a role with 8 direct reports and a large workload, I needed to learn new skills quickly. Through Brad's training I was able to develop higher levels of thinking complexity. That helped me realize my full potential as a decision maker and a leader. It also helped me to manage my workload while leading a finance team. I not only stepped in to the role with ease but I am now a top performer in that role with considerable impact on the company. Through his teaching, Brad was instrumental in expediting the skills and thinking complexity I needed that would have taken me years otherwise.

Nathan Printz, CPA

May 16, 2024

I was brought in as the director of a small technology group which had originally been overseen by a different leader. Our task was to bring a new product to market in the healthcare arena in a relatively short timeframe. Unfortunately, the group was not very cohesive and didn't play well with each other. This made it difficult to create the quality outcomes we desired in the time required. Each member of the team was hired for a different skill that was needed for the project and they were very knowledgeable and talented. They did very well independently, however, the problem was that results could only be achieved as a team, leveraging everyone's skill to accomplish the results needed. Brad was brought in to help the team come together collectively towards a common goal. He was excellent in creating trust and moving the individuals along the continuum of working in a vacuum to working as a group; each understanding their importance and role on the project. I could list multiple areas where his efforts made a difference, but I believe the largest impact was helping the staff understand when something wasn't working. Specifically, for them to take ownership in their contribution to the issue or problem. This was very powerful and made ongoing conversations much more effective. I was very fortunate to have been able to bring Brad into the organization when we did. If I had been with the firm earlier, I would have brought him in earlier. His work was appreciated by management and the staff themselves.

Deborah Gabriel