Listen to Noomii's interview with Erika Forray

About Me

With years of leadership coaching and team development experience, I am deeply committed to helping individuals and organizations unlock their full potential. Having climbed the corporate ladder myself, I’ve seen and experienced firsthand the unique challenges faced by leaders at all levels. This insight allows me to offer a grounded, practical approach to both personal and professional growth.

My coaching philosophy is centered around the belief that true success isn’t just about achieving external milestones – it’s about cultivating a sense of balance, awareness, and fulfillment along the way. Whether it’s overcoming personal obstacles, improving work-life integration, or navigating the pressures of leadership, my goal is to empower my clients to find their path with clarity and confidence.

I have built high-performing teams, fostered cohesion, and developed robust systems in every company I’ve worked with, always ensuring that no one is left behind. As a leader, I’ve made difficult decisions and guided others through them, always prioritizing people and long-term success. I understand the delicate balance between business objectives and personal needs, and I’m passionate about aligning these elements to create optimal outcomes.

I have had the privilege of learning and applying a variety of respected leadership and organizational development methodologies. My approach is hands-on and tailored, not one-size-fits-all. My knowledge isn’t textbook only – it’s born from real-world experience and a deep commitment to continuous learning.

Above all, I believe in people. I believe in their ability to grow, evolve, and lead with purpose. My mission is to support my clients in finding the harmony between their aspirations and the realities they face. I am dedicated to guiding them through challenges, helping them navigate change, and ultimately, enabling them to thrive.