About Me

Just like every person is meant for a specific purpose, every business has a unique purpose, too. Leveraging her experience successfully growing businesses, knowledge as a certified executive coach, and integrative approach to helping leaders successfully grow their business is Jennifer's purpose and way of creating impact.

Overcoming growing pains and scaling a small business beyond its limits takes more than pure grit. To grow a business to its full potential, business owners need to step into the CEO role with confidence, commitment, and the right support system.

Having successfully grown 7-figure companies, Jennifer has industry experience and knowledge in a variety of service-based businesses. She's done the work behind the scenes to develop systems, procedures, and processes that allow a business to step into their next tier of success and evolve into its full potential.

Jennifer spent 10 years in the Human Resources and IT fields before co-founding an IT business. While her partner at the time managed the tech, Jennifer managed everything else (marketing, finance, HR, operations, customer service, etc.). The company became successful, growing to 7-figures before Jennifer left the business to pursue other avenues.

In 2014, Jennifer joined a local property management firm as their Director of Operations charged with bringing processes and systems to the organization. During her 5 years with the business, they more than doubled their client base, portfolio size and headcount. Their success also allowed them to open 4 new offices throughout the state.

Perrow Advisory Services was founded in 2019, four years ahead of schedule.

A graduate of the University of Virginia, Jennifer believes strongly in giving back to her community. In addition to various board roles, she volunteers as a coach for The Honor Foundation, helping members of our Special Operations Forces make successful transitions to fulfilling civilian careers.