Moon Li Birmingham, England
Leadership Coach, Career Coach, Business Coach
Certified Positive Intelligence Coach
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Birmingham, England B1 1BX
+44-7846974860-
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- Gender: Female
- Training: CTI Co-Active Training Institute, CRR Global, Positive Intelligence
Details
Listen to Noomii's interview with Moon Li
About Me
I’m an award-winning ICF PCC-certified leadership and career coach with over seven years of experience helping professionals around the world build confidence, clarity, and resilience. Clients often come to me at turning points in their careers: feeling stuck in their current role, doubting their own abilities, or searching for the clarity to move into work that feels more purposeful.
My coaching philosophy is simple: you are not your problems. You already carry strengths and wisdom within you: I help you unlock them. Through a blend of deep listening, powerful questions, and practical strategies, I create a safe and supportive space where you can explore what’s holding you back, and build the confidence and tools to move forward.
I specialise in areas such as:
Career clarity and transitions (redundancy, role change, new direction, entrepreneurship)
Confidence and impostor syndrome (finding your voice, speaking up, self-advocacy)
Leadership development (executive presence, emotional intelligence, communication skills, public speaking)
Resilience and mental fitness (handling stress, burnout, procrastination, and toxic workplaces)
My approach is grounded in Positive Intelligence (PQ), which focuses on building lasting mental fitness so you can quiet self-doubt, reduce stress, and strengthen focus. I also draw on cross-cultural experience, having coached leaders across the EMEA, APAC and North America. This gives me a unique perspective on navigating diverse workplaces and “managing up” in complex organisations.
Clients who work with me often say they leave coaching with greater clarity, renewed confidence, and a practical plan for their next chapter. Whether that’s stepping into a bigger leadership role, finding a more meaningful career path, or creating balance in their life.
If you’re ready to stop second-guessing yourself, manage stress with confidence, and take real steps toward the career and life you want, I’d be honoured to support you.
Reviews
11 reviews (5.0)
I was going through a quarter-life crisis after a significant move when I first met Moon. I felt lost, unsure of who I was, why I was doing certain things, and what direction I wanted my life to take. My mental and physical health were both suffering, and I knew I needed professional help to get back on track. Moon has an incredible ability to pinpoint and summarize exactly what my problems are, and help me understand why I feel or react a certain way. She is a wonderful listener who makes you feel heard and understood, but not in a way that feels superficial. I was hesitant to start PQ training at first, but Moon was very accommodating, addressing all my concerns and offering solutions so I didn't feel trapped. Ultimately, going through PQ training has been one of the most enlightening experiences of my life, to the extent that I recommended it to both my parents and my partner. Having Moon guide me through everything and always being there to answer my questions has been invaluable. Her genuine care and the warmth she brings to each session make you feel like you can trust her with your darkest and most vulnerable sides. I shared some really difficult aspects of my personality with her, and it was remarkable how quickly we built a strong rapport, even through video calls. Moon doesnt feel like just a coach; she feels like a friend who truly cares about you and your well-being. I wholeheartedly recommend Moon to anyone struggling to let go of certain things, feeling weighed down by their past, or simply lost and confused about their future.
Stephanie G., Brand Manager, China
I found Moon Li's coaching helpful. She is an intelligent, warm, and funny person. I've worked with other coaches in the past and found them too rigid in their methods. Moon Li was able to provide helpful input and feedback in multiple areas such as mental fitness, career, and personal relationships. I appreciate her ability to be flexible and apply a positive mindset to important areas of life.
AC
I used to have self doubts and struggled to speak up. I battled between speaking up for myself or pleasing others. Since working with Moon for the past year, I have become more aware of needs and emotions and the connection with my body. I learned about how my self-limiting beliefs affect me and transformed them to self-empowering beliefs. I now notice changes in my patterns. I'm more confident in setting stronger boundaries and more focused on what matters to me. I have acquired a lot of insights thanks to Moon. Moon is a gentle coach who's approach is very human centric - she is a creative who always nurtures and has a listening ear. I know I can always count on her compassion. I would recommend her for both her professionalism and personality. Not only that, I also really enjoy her down-to-earth attitude and open mindedness. Moon is one of the best kinds of people to work with.
AP, Marketer, Paris
I had a really positive experience with Moon's coaching. Before working with her, I had a hard time managing my stress and anxiety levels at work. Since working with Moon as my coach, I started to work on my saboteurs and realized the importance of communicating effectively, taking breaks and better managing my time by delegating tasks properly and automating some repetitive activities. The changes and realizations I've incorporated in my work life after our sessions have led to me feeling a lot more rested in my job while achieving even more. This has earned me a lot of praises from my managers! Moon is one of the best and I certainly look forward to thriving even more with her by my side!
Tochukwu Ezike
I was initially introduced to Moon in a group session and was drawn to her energy and resonated with her. I have since had one to one mentoring to help me understand my barriers to success, what is holding me back and most importantly she has encouraged me to start believing in myself again. I have made numerous shifts in my mindset and understanding how to ground myself and stay present. The time spent with Moon is invaluable and I have no hesitation in highly recommending her. She has shown me the light !
Catherine Whittaker
I started working with moon a little over two months ago. And I've already noticed some noticeable changes in my mindset and behaviors. I wasn't sure how to go or what to do to find a suitable job when we first started. What's more, how can I avoid becoming burnt out at work or even simply in everyday life? I also wanted to discover my true self and what I genuinely enjoyed doing. The primary objective of Moon Training is PQ training, which helps in the development of mental fitness. Each session will focus on a different aspect of the PQ Training in addition to mock interviews. By end of the session, i get tasks and clear objectives to help me get to the next step of my interview process or job searching. Moon definitely is helping me to find myself again.
Riham Qasim
Moon Li really helped me in particular I had a few confidence issues and was paranoid all the time when going around in public, but Moon Li showed me new methods and mindsets on how to approach this and think of it in a different way. To be honest it has really helped me, I feel at ease now when I walk down the street without thinking everyone is looking at me or trying to constantly please others. I want to give a huge thanks, you have really helped me and I this will stay with me forever. Thank you!!!!
Jack
I've struggled with anxiety my whole life. Though I know my relationship with worry will be a lifelong journey, working with Moon and the PQ Mastermind Programme has given me great insight. I'm working on forming new habits and routines that encourage my wellbeing and I have incorporated "PQ repping" into my separate mindfulness practices. I feel well-supported by Moon and well-matched with my accountability partner. I would highly recommend getting in touch with Moon if you are interested in the Positive Intelligence Programme. She's lovely!
Jen L, West Midlands, UK
Before working with Moon, I had a hard time expressing my ideas at work and was always second-guessing myself. The new project in my team put me under a lot of pressure and I felt increasingly stressed out from working overtime. Now after having 5 sessions with Moon, I started to work on a healthy routine that supports my well-being while helping me to delegate and liaison better. I realize the importance of taking breaks and communicating clearly. My new project is going well!
Lucian Coman, VP of Marketing, Plobal
I had suffered from what was probably a state of burn out from the roles i had been involved in and was put in touch with Moon to help with my issues of anxiety. During the sessions I learned to identify the thoughts that were causing me to experience the unhelpful though processes and to instead see the positive way forward with them. Along with tools and techniques which have made my outlook and self belief far stronger, I am now in a great place to move forward once again.
Ian Reed
It's a pleasure to work with Moon. First time having coaching sessions with a professional, and it really helped me. Highly recommend!
Tudor Plugaru
