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4 Reasons Authenticity Is Important

Posted on October 04, 2010 by Elaine Lockard, One of Thousands of Executive Coaches on Noomii.

There is so much talk about being authentic today. Here are 4 basic reasons why it’s important.

There is so much talk about being authentic today, one would think that most everyone would have gotten the importance by now. Alas, I am seeing more and more people who don’t understand than do.

To help, here are 4 basic reasons why it’s important.

1. People don’t like lies! Believe you me! They can spot one a mile off. Take for instance a person who boasts a lot about things they have done. They may have done what they speak of, but most embellish and fudge the truth. This will quickly kill a budding relationship.

2. Authenticity shows your uniqueness. Ever wonder why a person is picked over another even though their message is similar? It’s because the way they present their message is unique to them and calls out to those who want that special, unique twist to their relationship.

3. Authenticity shows your passion. Emotion rules in getting your message out. People connect to emotions fast. When you have passion and tell it like it is people connect right away to that on a gut level.

4. Fake actions turn people off. When you are not being yourself, you have to think and try harder to be what you’re not. This causes you to act differently; maybe at a loss for words or stammer or be uncomfortable in your interactions. People pick up on this and turn away because they feel uncomfortable also.

I hope these four simple points help you clarify and demonstrate how important authenticity is in your life and business.

More from Elaine Lockard

Potential - What It Means to You

By Elaine Lockard · October 04, 2010

We each have power or potential inside of us. Are you overlooking or unaware of a part of this most precious resource inside you?

The Number One Priority in Your Business

By Elaine Lockard · October 04, 2010

We can know who we are and what we do. We also have to know how to keep our bodies in good health and in good working order. Both are needed together.

Why Should We?

By Elaine Lockard · October 04, 2010

WHY should we be doing something that goes against our natural way of doing things? Why not live our life and run our business the way we want too?

Business Marketing Tip - Beware Pay to Play Television

By Elaine Lockard · October 04, 2010

Ever dream of being interviewed on a national TV program? What would you say if you had to pay them to appear to the tune of thousands of dollars?

LOST – A Perspective

By Elaine Lockard · May 30, 2010

Did you figure out what TV's LOST was all about? Well this article can give you a part of the answer.

Financing a New Business – Do You Need To?

By Elaine Lockard · May 30, 2010

Are you starting a home-based business? Do you need or even know if you need financing? You may want to check out this article first.

Do You Have What It Takes?

By Elaine Lockard · May 30, 2010

Are you starting a home-based business? Do you have what it takes to be successful? Find out in this article.

The First Question to Ask When Starting a Home-Based Business

By Elaine Lockard · May 30, 2010

Are you thinking of starting a home-based business? Do you know where to start? Well, this will be a good place to start by reading this article.

See all articles by Elaine Lockard

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