Happy Customers Tell 3 Friends. Unhappy Customers Tell 10 People
Posted on November 12, 2015 by Nick Mariniello, One of Thousands of Business Coaches on Noomii.
“Sales Revenue is the Engine That Drives Your Business. Customer Satisfaction is the Fuel”
- Brian Tracy
CLIENT APPRECIATION BUSINESS DEVELOPMENT PROGRAMS ARE EXTREMELY IMPORTANT
We live in a business world that is evolving at an unprecedented rate and is accelerating daily. Competition now comes from every angle and corner of the earth. New client acquisition is getting more challenging and more expensive every day. Therefore, retaining existing clients, growing those relationships, and getting referrals need to be a primary focus of any business.
Although it varies by industry and can be measured in many different ways, it is generally accepted that it can cost 5 to 10 times more to acquire a new client than to retain an existing client. So, here are two questions you should be asking yourself are:
“What are we doing to be sure that we are not only meeting our clients’ expectations, but truly exceeding them?”
“Are our clients so delighted with the products and services we are providing them that they are referring us more business?”
FocalPoint Business Coaching of New Jersey is offering a series of Client Appreciation Business Development Programs. Specifically designed for service providers whose clients are business owners or corporate executives. These programs deliver significant value to their clients, by helping them grow their respective businesses. FocalPoint is a team of world class, professional business coaches that have been trained and certified in the business development methods of the legendary Brian Tracy. For the past 30 years, Brian Tracy has written over 70 books, lectured in dozens of countries, and coached and consulted 1000’s of companies throughout the world. His reputation among some of the greatest business leaders of our time is impeccable.
Through a series of client appreciation events that are delivered in person or via webinar, these live interactive sessions will help your clients:
• Grow their business far beyond their own expectations
• Enhance the Market Value of their entity
• Create outstanding employee effectiveness & loyalty
• Develop a better quality of life for themselves and their staff
Some of the topics that are covered in the series include:
• 7 Ways to Increase Your Revenue
• Where are you in the Life Cycle of a Business?
• How to Double your Earnings by Making Small Incremental Changes
• How to create a Better Work/Life Balance
• How to Effectively Communicate with employees, customers, vendors, and peers
• Identify & Remove Critical Constraints to Growth
• How to Effectively set SMART goals
The Client Appreciation Business Development Series is customized to your business model and delivered to your clients in a manner that is consistent with the approach and values of your company. Your clients will clearly benefit from these sessions and they will forever associate their success with your company.
There is no better way to make your client relationships more “sticky” than by bringing value to them that is above and beyond the traditional products and services you normally deliver.You will create delighted clients who will expand their relationship with you and feel confident when referring their friends and colleagues to your company.
To find out more about how FocalPoint can set your company apart from the competition, give me a call or send me an email. I will provide an overview and explain how this client appreciation program can be delivered at little to no cost.
There has never been a more important time to “build a picket fence around your clients.” Ensure the growth of your business by helping your clients grow theirs.
