Brandon Brown's Articles
The Number That's Missing From Your Marketing
By Brandon Brown · May 25, 2023
Most small businesses track leads and revenue but skip the number that actually matters: close rate by source. Stop guessing where your $$ goes!
Scope Creep Doesn't Start With the Client
By Brandon Brown · May 25, 2023
Scope creep in service businesses rarely starts with a demanding client. It starts with a vague retainer and no documented deliverable count. Fix it.