BRYAN FRANCES's Articles
Why Having Many Glowing Testimonials Is Usually Worthless
By BRYAN FRANCES · July 08, 2025
Buyer Beware: Any Expert Coach Knows Testimonials Are Poor Guides to Quality
The Inevitability of Future Pain, With Forgiveness in Advance
By BRYAN FRANCES · July 01, 2025
How Thinking about War Helped Me Predict the Future & Be More Forgiving of Myself & Others
Why Coaching, TED Talks, and Podcasts Mostly Fail
By BRYAN FRANCES · July 01, 2025
Coaching often fails, even though it usually gives temporary boosts in confidence and self-esteem. What's the secret to making it seriously work?
What Is Intellectual Wisdom Good for?
By BRYAN FRANCES · July 01, 2025
Everyone knows wisdom is extremely valuable. But why? What is it about wisdom that makes our lives so much better? I go over 5 benefits of wisdom.
A Very Short Introduction to Wisdom
By BRYAN FRANCES · July 01, 2025
Why There's No True Analysis of Wisdom: if someone tries to tell you what wisdom is, you immediately know they're an amateur not worth listening to!
Why Don't We Make Wise Decisions?
By BRYAN FRANCES · July 01, 2025
Nothing changes our life more than our biggest decisions: whom to marry, what career to have, whether to have kids (& how many), etc. How to proceed?
What Is It Like to Be the Wisest Thinker in the Room?
By BRYAN FRANCES · June 30, 2025
I want to make you **the wisest thinker in the room**--which doesn't mean having the highest IQ, most knowledge, greatest serenity, or best morality.
